Owen Wilson Tees Off in the Hilarious First Trailer for Stick, Apple TV+’s New Golf Comedy

Image Credit: Apple TV+

Fore! Owen Wilson is swinging into Apple TV+ with Stick, a new golf comedy series that’s ready to put a fresh spin on the fairway. The first trailer, dropped during The Masters buzz on April 10, 2025, gives us a three-minute taste of this heartfelt, laugh-out-loud show, premiering June 4 with three episodes, followed by weekly drops through July 23. Starring and executive produced by Wilson, Stick pairs him with a stellar cast and real-life golf pros for a tale of redemption and found family. Here’s why this series is shaping up to be your summer hole-in-one!


A Washed-Up Pro and a Teen Phenom Take the Green

Stick follows Pryce Cahill (Owen Wilson), a former golf pro whose career crashed 20 years ago after a spectacular “psychotic break” on the course. Now, Pryce is down on his luck—divorced, fired from an Indiana sporting goods store, and scraping by. Enter Santi (Peter Dager), a troubled 17-year-old golf prodigy who “swings a club like a dream.” The trailer shows Pryce spotting Santi’s raw talent and betting everything on coaching and caddying for him as they aim for the U.S. Amateur Championship. “The game’s finally giving me something back,” Pryce declares, setting the stage for a journey that’s equal parts funny and heartfelt.

Described as a “feel-good comedy about a found family,” Stick dives into the quirky, unpolished side of golf, far from the manicured greens of PGA stardom. The trailer’s got Wilson’s signature “Wow” energy, with Pryce’s deadpan humor clashing with Santi’s teenage angst. From botched swings to heartfelt pep talks, their unlikely mentorship looks like the heart of the show, promising laughs and maybe a few tears.


A Cast That’s a Total Birdie

Wilson’s not alone on this fairway. The ensemble is stacked with Marc Maron (GLOW), Judy Greer (Archer), Timothy Olyphant (Justified), Mariana Treviño (Club de Cuervos), and Lilli Kay (Your Honor). Maron’s gruff sarcasm and Greer’s warm comedy chops shine in trailer snippets, while Olyphant’s guest role hints at a slick rival or ally. Newcomer Peter Dager, fresh from Insidious: The Red Door, holds his own as Santi, matching Wilson’s vibe with a mix of grit and vulnerability.

Golf fans, get ready to geek out! The series features cameos from PGA Tour stars like Collin Morikawa, Keegan Bradley, Max Homa, and Wyndham Clark, plus broadcasters Jim Nantz and Trevor Immelman. YouTube’s Good Good crew—Matt Scharff, Brad Dalke, and Garrett Clark—also pop up, alongside golf insider Dan Rapaport. These real-world touches ground the comedy, making Stick a love letter to golf’s weird, wonderful subculture.


Who’s Driving This Golf Cart?

Created and showrun by Jason Keller (Ford v Ferrari), Stick blends sharp comedy with sports drama. Keller’s joined by a killer directing team: Valerie Faris and Jonathan Dayton (Little Miss Sunshine), David Dobkin (Wedding Crashers), Jaffar Mahmood (Brooklyn Nine-Nine), M.J. Delaney, and John Hamburg. Executive producers include Wilson, Keller, Ben Silverman, Guymon Casady, Howard T. Owens, Rodney Ferrell, Drew Buckley, Lee Eisenberg, Natalie Sandy, Christopher Moynihan, and Bill Callahan. With this crew, Stick is swinging for Ted Lasso-level success.

Filming wrapped in Vancouver from May to September 2024 under the working title Rambler & The Birdie Machine. The trailer’s polished visuals—think sunny fairways and dive-bar banter—show Apple TV+’s knack for premium comedy. At three minutes, it’s a bit long, with some fans on social media griping it spills too much plot. But the mix of Wilson’s charm, golf hijinks, and family vibes has us hooked.


Why Golf’s Getting Its Moment

Stick lands amid a golf entertainment boom. Netflix’s Full Swing docuseries, Adam Sandler’s Happy Gilmore 2, and Kevin James’ John Daly biopic prove Hollywood’s betting big on the green. Stick stands out by focusing on the sport’s underdog side, not its glitz. The trailer, timed with The Masters, has fans buzzing, with posts calling it “Ted Lasso for golf nuts” and praising Wilson’s shaggy charm. Some grumble about the lengthy trailer, but the hype’s real—especially with PGA cameos adding authenticity.

Apple TV+ is banking on Stick to follow Ted Lasso’s playbook, blending sports and heart. The show’s 10-episode run kicks off just before the U.S. Open at Oakmont, perfect timing for golf fever. With a $9.99/month subscription, you can catch it on all your screens, alongside Apple’s stacked lineup like Severance and Mythic Quest.


Why Stick Is a Must-Watch

Stick isn’t just for golf nerds—it’s for anyone who loves a good underdog story with laughs to spare. Wilson’s Pryce is a lovable mess, and his chemistry with Dager’s Santi promises a mentorship that’ll tug heartstrings. Add Maron’s snark, Greer’s warmth, and pro golfer cameos, and you’ve got a comedy that’s as fresh as a morning tee time. The trailer’s got us chanting “Wow” already, and we’re betting Stick will be Apple TV+’s next big hit.